We Aren't a Business That's Like a Family
We're a Business That Is a Family
When you work with EasTex Solar in Palestine, TX, you get all the benefits of a full-scale solar and generator installer with the attention to detail you would expect from a local, family-owned and operated company.
Our Palestine, TX, solar company was founded in 2018 by Cal Morton, a leader in wind and solar installation since 2010.
EasTex Solar is now two generations into helping our neighbors install and repair the alternative energy solutions we believe are the best path to meeting energy demand at fair prices.
Cal Family Since Birth | Founder Since 2018
Cal started EasTex Solar after working in leadership at other solar and wind companies across Texas.
He saw that Palestine, TX, his hometown, and the surrounding East Texas communities often lacked competitive options for energy.
His goal was simple: provide trustworthy, local solar installations with the expertise and care that only a family-run business can offer.
Reece
Family Since Birth | Employee Since 2018
Reece, Cal's son, began his solar career in 2013 as a hands-on photovoltaic installer.
After years of leading installation projects across Texas, he transitioned to his role as a solar consultant at EasTex Solar.
His practical, real-world experience has given him a unique ability to design systems perfectly tailored to customers' power needs.
Xochytl Family Since 2017 | Employee Since 2021
Xochytl (so-chi) and Reece got engaged in 2017, before EasTex Solar was founded.
When she joined the family business in 2021, she brought years of valuable management experience in the construction industry.
As operations manager, she is the organizational heart of every project, handling all permits, utility agreements, scheduling, and billing.
No Subcontractors or Amateurs
Our Palestine, TX, solar installers are salaried electricians, with team members certified under TECL and NABCEP.
Our full-time crew ensures you get the cost savings of green energy without taking a gamble on green installers.
Work with our trusted solar company in Palestine, TX, to install or repair solar power for your home or business.
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